History

Strategies was founded in April of 1991 by Doug and Renae Dobbe in the basement of their home in Appleton, Wisconsin. Doug was a 10 year industry veteran having served the Vernon Company of Newton, Iowa as a field salesperson and District Sales Manager for 7 years. He then served Appleton based Ad-Vantage Corp. as Midwest Sales manager for 3 years. Before meeting and marrying Doug, Renae served industry supplier World Wide Arts Studio of Covington, Tennessee as a regional sales manager.

The objective of the newly-formed Strategies was to:

• promote the strengths of the medium of promotional products
• communicate the importance of selecting the proper product(s)
• develop and create printed communiques to help communicate the customer’s message objectives
• offer fulfillment when and where it was needed

These objectives helped us grow steadily over the years because it clearly differentiated us from the others who simply offered imprinted stuff. These objectives have remained cornerstone of ours to this day.

We quickly outgrew our basement and in the fall of 1991 moved into space in the Edison Center along the banks of the Fox River in Appleton. We had exciting growth through the 90’s and in September of 1998 we purchased a rundown office/warehouse on Newberry Street on Appleton’s southeast side. Renovation #1 was a company team project and took place that fall. We moved in January of 1999. We took on renovation #2 as a company team in the summer of 2014.

Today our facility is not only where we collaborate and strategize, it’s a showroom of the exciting industry that is Promotional Products, Premium Merchandise and Corporate Apparel.

We earned several industry trade association awards for the creative use and implementation of promotional products.

We would love to earn your business.