Long-Term Goals, Sound Program Design Are Essential By Deborah L. Vence To reach a successful return on investment, you have to know what your goals are, the risks that are involved and have effective communications in place when promoting your incentive program. To create and deliver a program with impact, “First and foremost, you [read more…]
The actor Matt Damon appeared on The Tonight Show a few weeks ago to promote a new movie. He wore a nicely tailored dark suit, vest, and tie. For another interview earlier the same day, Damon dressed more casually in a V-neck sweater. Damon dresses appropriately for the “culture” of the show. If he’s seated [read more…]
By Michelle M. Smith, CPIM, CRP Why does one person see a glass as half full and another see it as half empty? The difference is more than attitude. We unconsciously experience things differently in our minds, often completely unaware of anything other than something feeling comfortable—or not—for us. Our brains use pattern recognition [read more…]
(photo: Post Crescent) APPLETON – When Quarry Quest called it quits about a year and a half ago, it left a lot of people who played a role in organizing the annual and wildly popular family-friendly event with some free time on their hands. A group with a passion for helping children — and giving [read more…]
In 1992, PPAI launched a pioneering series of consumer studies as the industry’s first assessment of the role of promotional products within consumer lifestyle and behavior. While previous studies are commonly identified as airport intercepts, the 2017 Consumer Study is the first quantitative analysis of its kind. This new methodology expands upon previous findings and is designed to better [read more…]
IRVING, TX, (January 10, 2017) – Strategies Ltd. won a gold award in the 2017 Image Awards Competition sponsored by Promotional Products Association International (PPAI). Forty-Three Gold, Silver and Bronze winners were recognized at the PPAI Awards Presentation & Reception held January 9, 2017 at the Mandalay Bay Convention Center in conjunction with The PPAI [read more…]
Friday, April 15th, 2016 Today at Strategies we celebrate our 25th year in business! We want to thank our team and their families for all the years spent building our business. We truly are grateful! Also, thank you to all our business partners – both suppliers and customers! It really is all about relationships! So [read more…]
Strategies is a proud sponsor of Mile of Music in Appleton! We are happy to share that this year was the biggest mile of them all! Original article from Post Crescent: If Mile of Music seemed bigger than ever, that’s because it was. Organizers believe the third annual Mile of Music festival, which closed Sunday [read more…]
Thought leadership is the lifeblood of any sound content marketing strategy. But, the thoughts you’re leading with need to address actual customer pain points. By definition, thought leadership is a method of marketing, which solidifies you as an expert and authority within your industry. The goal of thought-leadership marketing is not to create sales-heavy content, [read more…]
Three girls were rescued from a car crash after Taylor Swift’s concert last Friday while using the concert wristbands as emergency flares. Elizabeth Dazzio fell asleep behind the wheel and crashed the car while driving her sister Caroline and a friend home from Swift’s in Baton Rouge, La.’s LSU Tiger Stadium, WBRZ reported. While Dazzio [read more…]